Legal
Privacy Policy
How Lock Athletic Apparel collects, uses and protects your personal information.
Lock Athletic Apparel Corporation ("LAAP") respects the privacy of all website visitors. We use the personal information you share with us to make our products, services and your experience better. This policy explains how the site collects, processes and protects your information, and outlines your options. It also describes what personal information we collect, how we use it, and the third parties we share it with.
1. Type of Information and Purpose
If you sign up for a Lock Athletic Apparel ("LAAP") account, we'll ask for your name, email address, date of birth (optional) and password. We may also collect additional information you choose to provide: telephone number, gender, personal preferences, social identifier (if you log in via social media) and age or date of birth. When you purchase from our site, we collect the personal information you give us — name, date of birth or confirmation of age, home address and email. When you browse our site, we automatically receive your IP address to help us learn about your browser and operating system.
The information collected when you create your first account is used for identification and authentication purposes across LAAP services, so you can use the same account details anywhere. We also use your information to assess creditworthiness and prevent fraud, and to build a profile that helps us improve our products, services and customer care.
The data we collect helps us learn about our customers and their preferences so we can create better products, enhance the website experience, tailor content and offerings, display relevant online ads, monitor product performance and improve our technology.
2. Consent
When you provide personal information to complete a transaction, verify your credit card, place an order, arrange delivery or return a purchase, you consent to our collecting and using it for that specific reason.
If we wish to use your personal information for a secondary reason (such as marketing), we will ask for your consent or provide an opportunity to decline. You may withdraw consent at any time by contacting us at discontinue@lockapparel.com.
We do not knowingly collect personal information from children under 18. No part of the service is directed to children under 18. If you learn that your child provided us with personal information, please contact us at customercare@lockapparel.com.
3. Disclosure
We may disclose your personal information if required to do so by law, if you violate our Terms and Conditions, or with your consent.
If our company is acquired or merged with another company, your information may be transferred to the new owners so we can continue to serve you.
4. Shopify
Our store is hosted on Shopify Inc. They provide the online e-commerce platform that allows us to sell to you. Your data is stored via Shopify's data storage, databases and application, on a secure server behind a firewall.
Payment: If you choose a direct payment gateway to complete your purchase, Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is only stored as long as necessary to complete the transaction.
All direct payment gateways adhere to PCI-DSS standards managed by the PCI Security Standards Council — a joint effort of Visa, MasterCard, American Express and Discover. For more insight, please review Shopify's Terms of Service and Privacy Statement.
5. Third-Party Services
In general, third-party providers used by us only collect, use and disclose your information to the extent necessary to perform the services they provide us. However, certain providers — such as payment gateways — have their own privacy policies regarding the information we provide them for purchase-related transactions. We recommend reading their privacy policies. Once you leave our website or are redirected to a third-party site, you are no longer governed by this Privacy Policy or our Terms of Service.
Links: Our websites may contain links to third-party sites, and some of our services provide you with access to third-party services such as social networks. We have no control over how third-party sites process your information and are not responsible for their privacy practices.
6. Security
Although no method of transmission over the Internet or electronic storage is 100% secure, we take reasonable technical and organizational precautions to protect your personal information from being lost, misused, accessed, disclosed, altered or destroyed inappropriately.
If you provide credit card information, it is encrypted using secure socket layer (SSL) technology and stored with AES-256 encryption. We follow all PCI-DSS requirements and implement additional industry-standard safeguards.
7. Cookies
LAAP uses cookies primarily to ensure your visit is as pleasant as possible, as well as for advertising-related purposes on other websites. Required cookies help you navigate and use basic features. Functionality cookies save your shopping bag, wish list and shipping details. Performance and analytics cookies help us improve the website. Targeting and social media cookies capture your preferences to show relevant ads outside LAAP sites. You can change your browser settings to delete or prevent cookies — the "help" section in your browser provides guidance.
8. Age of Consent
By using this site, you represent that you are at least the age of majority in your state or province of residence, and you consent to allow any minor dependents to use this site.
9. Changes to This Privacy Policy
LAAP is committed to the fundamental principles of privacy and data protection. We regularly review this policy and reserve the right to modify it at any time — please review it frequently. Changes take effect immediately upon posting. If we make material changes, we will notify you here along with an updated version.
10. Complaints, Questions and Contact
If you would like to access, correct, amend or delete any personal information we hold about you, register a complaint, or simply want more information, contact us at customercare@lockapparel.com.
